Asian J Beauty Cosmetol. 2012; 10(1): 173-177.
A Study of Hybrid Trend in the Make up Design
Yeun-Suk Jeun, and Jae-Sook Shim
ABSTRACT
There are the backgrounds for expressing individual phenomena other than the concept of the ‘hybrid’ culture in the background against which the phenomenon of universal cultures has appeared. That is, they include fusion, crossover, convergence and the like. The characteristics of postmodernism include heterogeneous culturalness, mixing, multi-culturalness, racial mixture. It has progressed against such characteristics as the internationalism of modernism, non-historicism, simple mechanical beauty. This aspect of multi-cultural life of postmodernism and the complex value view have led contemporary people to avert their eyes to the past and the alienated culture around them. This social phenomenon has resulted in fragmentating history, cultures and currents of thought and mixing them freely. And deconstructionism, which can be seen as one branch of postmodernism, has been accepted as one style of architecture and applies to fashion. This has come to spread to fashion and make-up.
Keywords : Hybrid, Postmodernism style, Deconstructionism, Digital, Make up