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Asian J Beauty Cosmetol
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Asian Journal of Beauty and Cosmetology
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Structural Relationships among Consumer Characteristics, Consumption Value, Brand Attitude and
Brand Loyalty
Behavioral Intention on Cosmetic Products
Hyun-Joo Yoon, Seunghee Bae
Asian J Beauty Cosmetol.
2024;22(4):583-594. Published online December 16, 2024
DOI:
https://doi.org/10.20402/ajbc.2024.0065
Relationship between Brand Attitude and Loyalty according to Cosmetic Brand’s Environmental Management and Involvement
Suyeun Lim, Ki Han Kwon
Asian J Beauty Cosmetol.
2023;21(3):417-427. Published online September 26, 2023
DOI:
https://doi.org/10.20402/ajbc.2023.0055
Cited By 2
Effect of Bio Cosmetic Brand Equity on
Brand Loyalty
and WOM Intention
Mi Jeong Choi, Yu Ri Kim
Asian J Beauty Cosmetol.
2022;20(3):337-348. Published online September 30, 2022
DOI:
https://doi.org/10.20402/ajbc.2022.0040
Cited By 1
An Effect of the Preference of the Cosmetics Advertisement Model on Brand Assets and Purchase Intention -Focusing on Consumption Type
Yoon-min Cho, Gye-Sook Kim, Shin-ok Kang
Kor J Aesthet Cosmetol.
2015;13(2):167-177.
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