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Asian J Beauty Cosmetol
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Asian Journal of Beauty and Cosmetology
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Effects of Nonverbal Communication Factors of Beauty Service Providers on Customer Satisfaction and Behavioral Intention: Focusing on Customers in their 20s in the Seoul Metropolitan Area
Sun-Ju Park, Nam-Mi Her
Asian J Beauty Cosmetol.
2025;23(4):581-590. Published online December 18, 2025
DOI:
https://doi.org/10.20402/ajbc.2025.0057
Structural Relationships among Consumer Characteristics, Consumption Value, Brand Attitude and Brand
Loyalty
Behavioral Intention on Cosmetic Products
Hyun-Joo Yoon, Seunghee Bae
Asian J Beauty Cosmetol.
2024;22(4):583-594. Published online December 16, 2024
DOI:
https://doi.org/10.20402/ajbc.2024.0065
Cited By 2
Effects of Salespersons’ Verbal and Nonverbal Communication in Beauty Service Encounters on Brand Image and Store
Loyalty
Sun-Ju Park
Asian J Beauty Cosmetol.
2023;21(4):593-603. Published online December 28, 2023
DOI:
https://doi.org/10.20402/ajbc.2023.0060
Cited By 2
Relationship between Brand Attitude and
Loyalty
according to Cosmetic Brand’s Environmental Management and Involvement
Suyeun Lim, Ki Han Kwon
Asian J Beauty Cosmetol.
2023;21(3):417-427. Published online September 26, 2023
DOI:
https://doi.org/10.20402/ajbc.2023.0055
Cited By 2
The Effect of Relationship Benefits on Relationship Commitment and Customer
Loyalty
in the Beauty Service Industry
Eun-Young Park
Asian J Beauty Cosmetol.
2023;21(2):323-334. Published online June 29, 2023
DOI:
https://doi.org/10.20402/ajbc.2023.0053
Cited By 4
Effect of Bio Cosmetic Brand Equity on Brand
Loyalty
and WOM Intention
Mi Jeong Choi, Yu Ri Kim
Asian J Beauty Cosmetol.
2022;20(3):337-348. Published online September 30, 2022
DOI:
https://doi.org/10.20402/ajbc.2022.0040
Cited By 2
Mediating Effect of Perceived Value on the Relationship between Brand Image and Customer
Loyalty
of Hair Salon
Yi-Ju Yeo, Eun-Jun Park
Asian J Beauty Cosmetol.
2021;19(3):343-354. Published online September 30, 2021
DOI:
https://doi.org/10.20402/ajbc.2021.0181
Cited By 1
The Analysis of Skin Care Service Marketing-Mix Factor of Skin Care Shops Satisfaction and
Loyalty
Ji-Young Lee
Kor J Aesthet Cosmetol.
2015;13(6):873-881.
The Effects of Psychological Consumption Value on Customer Satisfaction and
Loyalty
in the Context of Hair Beauty Services : Focusing on Hedonic Value and Utilitarian Value
Eun-Hee Yoo
Kor J Aesthet Cosmetol.
2015;13(5):655-662.
Impact of the LOHAS Images of the Nail Industry on Customer Satisfaction, Trust and
Loyalty
Sun-Ju Park
Kor J Aesthet Cosmetol.
2015;13(3):437-444.
An Effect of the Preference of the Cosmetics Advertisement Model on Brand Assets and Purchase Intention -Focusing on Consumption Type
Yoon-min Cho, Gye-Sook Kim, Shin-ok Kang
Kor J Aesthet Cosmetol.
2015;13(2):167-177.
The effect analysis of customer
loyalty
on satisfaction of equipment and service in a beauty salon
Jae-Min Choi, Yoo-Jung Yoo, Yeun-Suk Jeun
The Effects of CRM on Customer Satisfaction, Switching Cost and Customer
Loyalty
: Focused on the Beauty Service Industry
Hyeon-Seon Seong, Ji-Sun Joung
A Study on the Effects of Service Quality on Customer Satisfaction and Shop
Loyalty
in the Beauty Industry
Sun-Ju Park
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