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Asian J Beauty Cosmetol
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A Study on the Influence of K-beauty Content on National Image and Visit Intentions within the Chinese
XiaoHongShu
App
Jin-Hee Kim, Ho-Su Choi
Asian J Beauty Cosmetol.
2024;22(2):301-311. Published online June 30, 2024
DOI:
https://doi.org/10.20402/ajbc.2024.0011
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