Private-label grocery shopping attitude and behaviour: A cross-cultural study
Journal of Brand Management. 2005;12(6):461-474 
Exploring the impact of brand awareness, brand loyalty and brand attitude on purchase intention in online shopping
International Journal of Research in Business and Social Science (2147- 4478). 2022;11(5):176-187
The Mediating Effect of Brand Factor and Moderating Effect of Nationality and Age in the Relationship between Compulsive Buying Tendency and Repurchase Intention of Herbal Cosmetics by Female Consumers
Journal of the Korean Society of Cosmetology. 2022;28(1):138-152
Cross-Cultural Validation of Smart Shopping Process and Its Influence on Brand Attitude
Springer Proceedings in Business and Economics. 2016;153-161
The Symbol of Cosmetic Products as Social Distinction and the False Needs of Shopping for Cosmetics at Department Stores Aroused by Women’s Magazines
Advances in Journalism and Communication. 2021;09(01):1-11
Executive summary of “Effects of pronoun brand name perspective and positioning on brand attitude”
Journal of Product & Brand Management. 2015;24(2):
How Attitude Toward the Web Site Influences Consumer Brand Choice and Confidence While Shopping Online
Journal of Computer-Mediated Communication. 2006;9(2):00-00
Effects of pronoun brand name perspective and positioning on brand attitude
Journal of Product & Brand Management. 2015;24(2):157-164
Effects of brand attitude, perceived value, and social WOM on purchase intentions in luxury product marketing
Innovative Marketing. 2022;18(3):1-14
Effect of country of origin image, product knowledge, brand familiarity to purchase intention Korean cosmetics with information seeking as a mediator variable: Indonesian women’s perspective
Dermatology Reports. 2019;