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A Study on the Influence of Brand Extension Portfolio Strategy on Cannibalization in Low-cost Cosmetics Market
Man Seok Song
Asian J Beauty Cosmetol. 2020;18(1):65-77.   Published online March 27, 2020
DOI: https://doi.org/10.20402/ajbc.2020.0003
                           Cited By 1
Effects of Low-price Cosmetics Experience Factors on Satisfaction with Test Products
Sang Eun Lee
Asian J Beauty Cosmetol. 2016;14(4):417-425.   Published online December 30, 2016
DOI: https://doi.org/10.20402/ajbc.2016.0073
                           Cited By 2
Effects of Visual Images of Low-cost Cosmetics on Consumer Types and their Behaviors
Sang Eun Lee
Asian J Beauty Cosmetol. 2016;14(1):30-41.   Published online March 30, 2016
DOI: https://doi.org/10.20402/ajbc.2016.0016
                           Cited By 4
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