Asian J Beauty Cosmetol. 2012; 10(3): 625-636.
A Study on the Desire that Women in Their 50s Have For the Facial Anti-Wrinkle Improvement
ABSTRACT
This study surveys to find out the psychological meaning of facial wrinkles in the life of women in their 50s and
analyze their desires for the facial anti-wrinkle improvement. The results are as follows. 48% of them thought
that they’ve aged now while looking at their facial wrinkles. 41 of them responded that their life expectancy
was 80 to 85 yr of age. 77% of them responded that they hope their facial wrinkles disappear as many as they
want, and 33% of them responded that they hope their face wrinkles decrease by about 50% on the basis of
the current state. 31% of them responded that they can give up their life expectancy or some of their property
if their face wrinkles disappear all or as many as they want. For an abandonable target at this time, 62% and
33% of them responded that they can give up their property and life, respectively. 64% of them responded that
they can give up their life expectancy under 3. Many of them responded that they can give up their property
of 7% on average. 84% of them responded that they will receive skin care if their face wrinkles disappear all
or as many as they want through regular skin care every month. 26% of them responded that they will have
confidence which seems to do if they do something when their face wrinkles disappear all or as many as they
want. Consequently, for 31.2% of those surveyed, their facial wrinkles are a factor affecting diverse fields such
as their looks, human relations, works, and psychological view.
Keywords :
Facial wrinkle, Women in their 50s, Cause of wrinkle, Anti-wrinkle improvement, Skin care
